@import url('fonts/fonts.css');
:root{--blue:#4056ed;--blue-dark:#2c40ce;--ink:#171e32;--muted:#66718a;--line:#e1e5ef;--paper:#f5f6fa;--pad:clamp(24px,4.4vw,96px);--radius:28px}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:130px}body{margin:0;color:var(--ink);background:var(--paper);font:17px/1.65 'Golos Text',sans-serif}a{color:inherit;text-decoration:none}button,input,select,textarea{font:inherit}button{cursor:pointer;color:inherit}button,a,input,select,textarea{-webkit-tap-highlight-color:transparent}button{border:0}a,button{touch-action:manipulation}img,svg{max-width:100%}h1,h2,h3,p{margin:0}h1,h2,h3{font-family:Montserrat,sans-serif;line-height:1.15;letter-spacing:-.045em}p{color:var(--muted)}[hidden]{display:none!important}svg{width:24px;height:24px;fill:none;stroke:currentColor;stroke-width:1.6;stroke-linecap:round;stroke-linejoin:round;flex-shrink:0}a:focus-visible,button:focus-visible,summary:focus-visible{outline:3px solid #8296ff;outline-offset:5px}input:focus,textarea:focus,select:focus{outline:3px solid #c1caff;border-color:var(--blue)}.sr-only,.skip:not(:focus){position:absolute;width:1px;height:1px;overflow:hidden;clip-path:inset(50%)}.skip:focus{position:fixed;top:10px;left:10px;background:white;padding:20px;z-index:100}button,a{transition:background .2s,color .2s,transform .2s}button:active,.btn:active{transform:translateY(1px)}.btn{display:inline-flex;align-items:center;justify-content:space-between;gap:22px;min-height:60px;padding:12px 14px 12px 26px;border-radius:100px;background:var(--blue);color:#fff;font-weight:600;font-size:16px;line-height:1.25;border:1px solid transparent;text-align:left}.btn>span{display:grid;place-items:center;width:34px;height:34px;border-radius:50%;background:#ffffff20;flex-shrink:0}.btn:hover{background:var(--blue-dark);transform:translateY(-2px)}.btn.outline{background:transparent;border-color:var(--line);color:var(--ink)}.btn.outline:hover{border-color:var(--blue);color:var(--blue)}.btn.white-btn{background:#fff;color:var(--blue)}.btn.white-btn:hover{background:#e8ecff}.btn.glass{background:#ffffff09;border-color:#ffffff30}.btn.glass:hover{background:#ffffff18}.actions{display:flex;gap:14px;flex-wrap:wrap}.text-link{display:inline-flex;gap:20px;align-items:center;color:var(--blue);font-weight:600}.text-link:hover{color:var(--blue-dark)}.eyebrow{display:flex;align-items:center;gap:12px;text-transform:uppercase;font-size:12px;letter-spacing:.12em;font-weight:600;color:var(--muted);margin-bottom:24px}.eyebrow i{width:22px;height:2px;background:var(--blue)}.tags{display:flex;gap:9px;flex-wrap:wrap}.tags>span,.pill{display:inline-block;border:1px solid var(--line);border-radius:30px;font-size:12px;padding:6px 13px;line-height:1.5}.caption{font-size:13px;line-height:1.6;margin-top:26px;max-width:1000px}.checks{padding:0;margin:28px 0;list-style:none;display:grid;gap:16px}.checks li{display:flex;gap:14px;align-items:flex-start}.checks li:before{content:'✓';color:var(--blue);font-weight:600;flex-shrink:0}.round-arrow{display:grid;place-items:center;width:48px;height:48px;border:1px solid var(--line);border-radius:50%;font-style:normal;flex-shrink:0}.large-index{font:700 64px/1 Montserrat;color:#c9d1e7;letter-spacing:-.05em}.big-copy{font-size:clamp(22px,2.15vw,34px);line-height:1.4;color:var(--ink);letter-spacing:-.025em}
/* Navigation: a compact service header and a true full-width megamenu. */
.site-header{position:sticky;top:-38px;z-index:30;background:#fff}.utility{height:38px;display:flex;justify-content:space-between;padding:0 var(--pad);align-items:center;border-bottom:1px solid var(--line);font-size:11px;color:var(--muted)}.utility>div{display:flex;align-items:center;gap:30px}.utility a{display:flex;gap:8px;align-items:center}.utility svg{width:15px;height:15px}.header-main{height:88px;padding:0 var(--pad);display:flex;align-items:center;justify-content:space-between;gap:24px}.logo{display:inline-flex;align-items:center;gap:11px;flex-shrink:0}.logo-fin{background:var(--blue);border-radius:15px;width:48px;height:48px;display:grid;place-items:center;color:white}.logo-fin svg{width:39px;height:39px;stroke:none}.logo>b{font:800 30px/.95 Montserrat;letter-spacing:-.06em}.logo>b>span{display:block;font:500 9px/1 'Golos Text';letter-spacing:.2em;margin-top:8px;color:var(--muted)}.main-nav{display:flex;align-items:center;gap:clamp(14px,1.7vw,35px);font-size:14px;font-weight:500}.main-nav>button{display:flex;gap:9px;align-items:center;background:var(--paper);padding:12px 18px;border-radius:30px;white-space:nowrap}.main-nav>a{white-space:nowrap}.main-nav>a:hover{color:var(--blue)}.menu-grid{color:var(--blue);font-size:20px;line-height:1}.chevron{width:6px;height:6px;border-right:1.5px solid;border-bottom:1.5px solid;transform:rotate(45deg);margin-left:3px}.header-action{display:flex;align-items:center;gap:12px}.header-action .btn{min-height:49px;font-size:13px;padding:8px 10px 8px 19px;gap:14px}.header-action .btn>span{width:28px;height:28px}.header-action svg{width:19px;height:19px}.menu-toggle{display:none;width:48px;height:48px;border:1px solid var(--line);border-radius:50%;background:#fff;padding:14px}.menu-toggle>span{display:block;height:1.5px;width:18px;background:var(--ink);margin:5px 0}.mega{position:absolute;top:100%;left:0;right:0;display:grid;grid-template-columns:repeat(3,1fr) 1.15fr;gap:36px;padding:38px var(--pad);background:#fff;border-top:1px solid var(--line);box-shadow:0 25px 35px #18244916;max-height:calc(100dvh - 100px);overflow:auto}.mega h3{font-size:17px;letter-spacing:-.02em;margin-bottom:20px}.mega-group a{display:flex;align-items:center;justify-content:space-between;gap:10px;padding:12px 0;color:var(--muted);font-size:14px}.mega-group a:hover{color:var(--blue)}.mega-group svg{width:16px;height:16px}.mega-promo{background:#eef0ff;border-radius:20px;padding:24px}.mega-promo h3{font-size:25px;margin:12px 0}.mega-promo p{font-size:14px}.mega-promo .eyebrow{font-size:10px;margin:0}.mega-promo .btn{font-size:13px;margin-top:20px;min-height:48px}.reading-progress{height:2px;background:var(--line)}.reading-progress span{height:100%;width:0;background:var(--blue);display:block}.mobile-nav{display:none}
/* One dark cover retained; the rest of the page is light and open. */
.hero{position:relative;isolation:isolate;overflow:hidden;min-height:740px;background:linear-gradient(115deg,#152133,#1f3044);color:white;padding:35px var(--pad) 0}.hero-top{display:flex;justify-content:space-between;color:#bcc8db;font-size:10px;letter-spacing:.13em;position:relative;z-index:2}.hero-copy{position:relative;z-index:2;padding:66px 0 62px;max-width:1000px;pointer-events:none}.hero-copy a{pointer-events:auto}.hero .eyebrow{color:#b6c4e4;font-size:11px;margin-bottom:24px}.hero h1{font-weight:800;font-size:clamp(42px,4.45vw,86px);line-height:1.13;letter-spacing:-.055em}.hero h1 span{color:#9cacc2}.hero-lead{max-width:570px;font-size:18px;line-height:1.6;color:#c7d2e3;margin:28px 0 34px}.hero-shark{position:absolute;width:58%;height:auto;right:-3%;top:4%;opacity:.52;z-index:0;pointer-events:none}.hero-bottom{position:relative;z-index:2;display:grid;grid-template-columns:repeat(3,1fr) 60px;gap:30px;border-top:1px solid #ffffff24;padding:28px 0 32px}.hero-bottom>div{border-right:1px solid #ffffff24}.hero-bottom span{display:block;font-size:10px;letter-spacing:.1em;color:#9cacc2;margin-bottom:9px}.hero-bottom b{font-size:15px;font-weight:500}.hero-down{border:1px solid #ffffff4d;border-radius:50%;width:52px;height:52px;display:grid;place-items:center;font-size:25px}.hero-down:hover{background:#ffffff10}
/* Full-bleed sections, fluid gutters and readable text widths. */
.section{padding:110px var(--pad);scroll-margin-top:0}.section.white{background:#fff}.section-heading{display:flex;justify-content:space-between;align-items:flex-end;gap:50px;margin-bottom:56px}.section h2{font-weight:800;font-size:clamp(32px,3.5vw,64px);line-height:1.15}.section h2 span{color:var(--blue)}.section-intro{max-width:360px;flex:0 1 360px;font-size:16px}.focus-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:65px;margin-top:65px}.focus-grid article{border-top:1px solid var(--line);padding-top:30px}.focus-grid h3{font-size:27px;margin:24px 0 15px}.focus-grid p{max-width:350px}.audience-grid{display:grid;grid-template-columns:1fr 1fr;gap:22px}.audience-card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:36px;display:flex;gap:25px;align-items:flex-start}.audience-card:hover{border-color:#a5b1f6;transform:translateY(-3px)}.audience-card h3{font-size:24px;margin:0 0 14px}.audience-card p{font-size:16px;max-width:380px}.audience-card small{display:block;font-size:11px;letter-spacing:.03em;color:var(--blue);margin-top:24px}.audience-symbol{font-size:33px;color:var(--blue);line-height:1;background:#eef0ff;border-radius:17px;width:62px;height:62px;display:grid;place-items:center;flex-shrink:0}.audience-card .round-arrow{width:38px;height:38px;margin-left:auto}.audience-card .round-arrow svg{width:18px}.services-grid{display:grid;grid-template-columns:1fr 1.1fr;gap:55px}.service-feature{background:var(--blue);color:white;border-radius:30px;padding:44px;display:flex;flex-direction:column;align-items:flex-start;justify-content:space-between;min-height:640px;overflow:hidden}.service-feature .pill{border-color:#ffffff4d;background:#ffffff0d}.service-feature h3{font-size:clamp(27px,2.6vw,46px);margin:28px 0 20px}.service-feature p{color:#e0e5ff;max-width:440px;font-size:16px}.search-art{margin:36px 0;width:100%;transform:rotate(-4deg);color:var(--ink)}.search-art>span{display:flex;align-items:center;justify-content:space-between;background:#fff;border-radius:14px;padding:17px 20px;font-size:13px;box-shadow:0 15px 30px #18226325}.search-art>div{margin:10px 18px 0 28px;background:#ffffffeb;border-radius:14px;padding:23px}.search-art b{font:700 13px Montserrat;display:block;color:#3448bf}.search-art p{font-size:11px;color:#737e97;margin-top:8px}.search-art i{display:block;width:60px;height:5px;background:#c1caff;border-radius:4px;margin-bottom:13px}.service-list{display:flex;flex-direction:column;justify-content:space-between}.service-row{display:flex;align-items:flex-start;gap:24px;padding:28px 0;border-bottom:1px solid var(--line);scroll-margin-top:130px}.service-row:first-child{padding-top:10px}.service-row>span{font-size:12px;color:var(--muted);padding-top:6px}.service-row h3{font-size:27px;margin-bottom:14px}.service-row p{font-size:15px;max-width:420px}.service-row:hover h3{color:var(--blue)}.service-row .round-arrow{margin-left:auto}.engine-tabs{display:flex;gap:8px;background:#e9ecf4;width:fit-content;border-radius:50px;padding:7px;margin-bottom:35px}.engine-tabs button{background:transparent;padding:14px 38px;border-radius:40px;font-size:17px;font-weight:600}.engine-tabs button[aria-selected=true]{background:#fff;box-shadow:0 3px 8px #1d2c4c08;color:var(--blue)}.engine-panel{display:grid;grid-template-columns:1fr 1fr;gap:8%;align-items:center}.engine-art{min-height:450px;border-radius:30px;position:relative;display:flex;align-items:center;justify-content:center;flex-direction:column;overflow:hidden;background:#fff;border:1px solid var(--line)}.engine-art:before{content:'';position:absolute;width:310px;height:310px;border-radius:50%;border:1px solid #e6e9f3}.engine-art:after{content:'';position:absolute;width:380px;height:380px;border-radius:50%;border:1px solid #eff1f7}.engine-art b{font:800 210px/1 Montserrat;letter-spacing:-.09em;position:relative;z-index:1;color:#ec493c}.engine-art.google b{color:#4285f4}.engine-art>span{position:absolute;top:30px;font-size:9px;letter-spacing:.16em;color:var(--muted)}.engine-art>i{position:absolute;bottom:30px;font-size:13px;font-style:normal;z-index:1;background:#fff;border-radius:40px;padding:10px 20px;border:1px solid var(--line)}.engine-copy h3{font-size:clamp(28px,2.7vw,44px);margin-bottom:24px}.engine-copy p{max-width:460px}.engine-copy .checks{font-size:15px;margin:28px 0 32px}
.filter-bar{display:flex;gap:10px;flex-wrap:wrap;margin-bottom:32px}.filter-bar button{background:var(--paper);border:1px solid var(--line);padding:11px 22px;border-radius:50px;font-size:14px}.filter-bar button[aria-pressed=true]{background:var(--blue);border-color:var(--blue);color:#fff}.case-grid{display:grid;grid-template-columns:1fr 1fr;gap:38px 28px}.case-card:first-child{grid-column:span 2;display:grid;grid-template-columns:1.1fr 1fr;background:var(--paper);border-radius:30px;overflow:hidden}.case-card:first-child .case-copy{padding:45px;align-self:center}.case-art{min-height:350px;border-radius:26px;background:#e9ecff;position:relative;padding:28px;overflow:hidden;display:flex;flex-direction:column;justify-content:space-between}.case-card:first-child .case-art{border-radius:0;min-height:440px}.case-art.service{background:#e4f3f2}.case-art.b2b{background:#e7edf5}.case-art>span{font-size:10px;letter-spacing:.1em;position:relative;z-index:2;color:#4a5672}.case-art>b{font:700 18px/1.3 Montserrat;position:relative;z-index:2;max-width:250px;margin-top:16px}.case-window{width:75%;margin:25px auto 0;background:#fff;box-shadow:0 15px 40px #4a5ca51c;border-radius:13px;padding:18px;transform:rotate(-5deg)}.case-art.service .case-window{transform:rotate(5deg);background:#f9ffff}.case-art.b2b .case-window{transform:rotate(-3deg);background:#fafbff}.window-dots{font-size:17px;color:#bdc5db;line-height:.5;letter-spacing:4px;margin-bottom:16px}.mock-search{height:14px;border-radius:10px;background:#eef0f7;width:65%;margin:10px 0 20px}.mock-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:10px}.mock-grid i{height:80px;background:#e0e5fe;border-radius:6px}.mock-grid i:nth-child(2){background:#c0cdfd}.mock-grid i:nth-child(3){background:#8b9ff6}.service .mock-grid i{background:#c0e1dd}.b2b .mock-grid i{background:#c0cddd}.mock-lines{display:grid;gap:8px;margin-top:15px}.mock-lines i{height:6px;width:90%;background:#edf0f6;border-radius:4px}.mock-lines i:last-child{width:60%}.case-copy{padding:28px 0 5px}.case-copy h3{font-size:27px;line-height:1.25;margin:22px 0 17px}.case-copy p{font-size:16px;max-width:570px}.case-copy .text-link{font-size:14px;margin-top:26px}.accent-band{background:#e9edff}.accent-band .section-heading{margin-bottom:30px}.cta-split{display:flex;justify-content:space-between;gap:50px;align-items:center}.cta-split p{max-width:590px;font-size:20px}.audit-points{display:flex;gap:14px;flex-wrap:wrap;margin-top:46px}.audit-points span{border:1px solid #cbd4f7;border-radius:100px;padding:10px 22px;font-size:14px}.benefit-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:36px}.benefit-icon{display:grid;place-items:center;width:62px;height:62px;background:white;border:1px solid var(--line);border-radius:20px;font-size:30px;color:var(--blue);margin-bottom:28px}.benefit-grid h3{font-size:23px;margin-bottom:18px}.benefit-grid p{font-size:15px}.method-grid{display:grid;grid-template-columns:1fr 1fr;gap:10%;align-items:center}.layers-art{min-height:500px;display:flex;flex-direction:column;justify-content:center;align-items:center;padding:40px 0;background:#f4f6fd;border-radius:30px;overflow:hidden}.layers-art div{width:70%;padding:35px 15px;border:1px solid #c5cff7;background:#e5eaff;transform:rotate(-12deg) skew(12deg);border-radius:18px;text-align:center;font-size:11px;letter-spacing:.08em;margin-top:-8px;box-shadow:0 16px 0 #d5ddfb}.layers-art div:first-child{background:var(--blue);color:white;z-index:4;box-shadow:0 16px 0 #3145d0}.layers-art div:nth-child(2){z-index:3}.layers-art div:nth-child(3){z-index:2}.method-list{display:grid;gap:30px}.method-list article{display:flex;gap:24px;padding-bottom:25px;border-bottom:1px solid var(--line)}.method-list article>span{font-size:12px;color:var(--blue);margin-top:4px}.method-list h3{font-size:25px;margin-bottom:12px}.method-list b{font-size:15px;font-weight:500}.method-list p{font-size:14px;margin-top:8px}.channel-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px}.channel{padding:38px;border:1px solid var(--line);border-radius:28px;background:#fff}.channel h3{font-size:34px;margin:25px 0 20px}.channel>p{max-width:520px;font-size:16px}.channel .checks{font-size:15px;margin-bottom:0}.channel.combined{grid-column:span 2;background:#e9edff;display:grid;grid-template-columns:1fr 1fr;column-gap:70px}.combined .pill{grid-column:1;justify-self:start;border-color:#c7d0f5}.combined h3{grid-column:1}.combined>p{grid-column:1}.combined .checks{grid-column:2;grid-row:1/4;align-self:center;margin:0}.calculator{display:grid;grid-template-columns:1.1fr 1fr;gap:8%;align-items:stretch}.calc-fields{display:grid;gap:25px;padding:20px 0}label{display:grid;gap:10px;font-size:14px;font-weight:500;color:#46516a}input,textarea,select{width:100%;min-width:0;background:#f7f8fc;border:1px solid var(--line);border-radius:14px;padding:18px 20px;color:var(--ink);font-size:17px}textarea{resize:vertical}input::placeholder,textarea::placeholder{color:#8d96aa}.calc-fields input{font-size:28px;padding:16px 22px}.calc-result{background:#eef1ff;padding:45px;border-radius:28px;display:flex;flex-direction:column;justify-content:center}.calc-result>span{font-size:11px;letter-spacing:.1em;color:var(--blue)}.calc-result output{font:800 clamp(75px,7vw,120px)/1.3 Montserrat;letter-spacing:-.07em;color:var(--blue);overflow-wrap:anywhere}.calc-result strong{font:700 24px/1.3 Montserrat;letter-spacing:-.03em}.calc-result p{font-size:13px;margin-top:22px;max-width:300px}.pricing-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}.price-card{padding:32px;border-radius:28px;border:1px solid var(--line);background:#fff;display:flex;flex-direction:column;align-items:stretch}.price-top{font-size:10px;letter-spacing:.08em;display:flex;justify-content:space-between;gap:8px;color:var(--muted);min-height:26px}.price-top b{letter-spacing:0;font-size:10px;font-weight:500}.price-card h3{font-size:30px;line-height:1.2;margin:24px 0 20px}.price-card>p{font-size:15px;min-height:25px}.price-value{font:700 28px/1.3 Montserrat;letter-spacing:-.03em;border-top:1px solid var(--line);padding-top:26px;margin-top:28px}.price-value>span{display:block;font:400 12px/1.6 'Golos Text';color:var(--muted);letter-spacing:0;margin-top:8px}.price-card .checks{font-size:14px;margin-bottom:32px;flex:1}.price-card .btn{font-size:14px;padding-left:18px;gap:10px}.price-card.featured{background:var(--blue);color:#fff;border-color:var(--blue)}.featured p,.featured .price-top,.featured .price-value>span{color:#e1e6ff}.featured .checks li:before{color:#c9d4ff}.featured .price-value{border-color:#ffffff30}.scope-grid{display:grid;grid-template-columns:1fr 1fr;gap:12%}.scope-grid .btn{margin-top:35px}.scope-list>div{padding:27px 0;border-top:1px solid var(--line)}.scope-list h3{font-size:24px;margin-bottom:12px}.scope-list p{font-size:16px}.process-track{display:grid;grid-template-columns:repeat(4,1fr);gap:34px}.process-track article{border-top:1px solid #cbd3e5;padding-top:28px}.process-track article>span{display:grid;place-items:center;width:62px;height:62px;border-radius:50%;background:white;border:1px solid var(--line);color:var(--blue);font:700 19px Montserrat}.process-track h3{font-size:24px;margin:28px 0 15px}.process-track p{font-size:15px}.roadmap article{display:grid;grid-template-columns:.45fr 1fr .7fr;gap:30px;padding:35px 0;border-top:1px solid var(--line);align-items:start}.road-label{font-size:14px;color:var(--blue);padding-top:5px}.roadmap h3{font-size:29px;margin-bottom:15px}.roadmap p{font-size:16px;max-width:540px}.roadmap .tags{justify-content:flex-end}.report-grid{display:grid;grid-template-columns:1fr 1fr;gap:9%;align-items:center}.proposal-preview{display:block;background:#e7ebf4;padding:35px 45px 24px;border-radius:28px}.paper-cover{position:relative;overflow:hidden;min-height:450px;background:#1c2b40;border-radius:6px;color:white;padding:30px;transform:rotate(-3deg);box-shadow:10px 15px 30px #364c771c}.paper-cover>span{font-size:9px;letter-spacing:.13em}.paper-cover h3{font-size:clamp(28px,2.6vw,43px);margin-top:65px;position:relative;z-index:1}.paper-cover h3 em{font-style:normal;color:#acbbd3}.paper-cover img{position:absolute;width:95%;height:auto;right:-25%;bottom:-5%;opacity:.5}.paper-cover small{position:absolute;bottom:25px;font-size:7px;letter-spacing:.05em}.paper-caption{display:flex;align-items:center;justify-content:space-between;gap:20px;font-size:12px;margin-top:30px}.proposal-preview:hover .paper-cover{transform:rotate(-1deg)}.paper-cover{transition:transform .3s}.report-copy h3{font-size:36px;margin-bottom:25px}.report-copy p{font-size:16px}.report-copy .checks{font-size:15px}.report-copy p.caption{font-size:12px}.tool-grid{display:grid;grid-template-columns:1fr 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